Book:In Search of Insight

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Bibliographical Data

Title:In Search of Insight
Author:Charles Nicholls
Key words:
Education Level:
License:All Rights Reserved - Standard Copyright
Description:Here’s a short (43 pages), well-written book that aims to answer the question “how can we build smarter business processes which give our organizations competitive advantage? How can we build the intelligent business?” It’s written both for tech-savvy businesspeople and for business-savvy database administrators. The language is simple enough for most laymen to understand what’s going on, and the layout is one of the prettiest I’ve seen in a free ebook. It’s available only as a PDF, download it from the author’s site or use the TBR mirror below.

From the introduction:

We live in real time, minute by minute. News is no longer delayed by days but is streamed in real time. We bank online, and check our real time balances. We book flights with real time visibility of seat availability, and we select the seat we want, on line, in real time.
All these transactions generate data. Supporting our real time world is the microprocessor. They are everywhere, in almost every electrically powered device you can buy; from domestic appliances, cell phones, and cars, to the infrastructure we rely on for modern life. The next wave of miniaturization is already creating an ‘internet of things’ where devices and appliances are connected to the world over wireless networks, by RFID, each one constantly reporting their status. This too generates data – lots of data.
And to allow us to adapt our business models to today’s real time world, software applications are now built using event driven technologies. Data moves around in real time over Service Oriented Architecture (SOA), using loosely coupled and highly interoperable services that promote standardized application integration.
And yet Business Intelligence (BI) today has not changed in concept since the invention of the relational database and the SQL query. Until now.


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